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Bella Twins WWE Rumors: Brie Teases Return To WWE After Carmella Attacks Nikki [VIDEO]

Nikki Bella’s return to ‘SmackDown Live’ featured a storyline where she was beaten down by Carmella. In the aftermath, Brie Bella has taken to Twitter and teased a return to the ring.

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Forget the Olympics. Astronaut breaks US record for days in space

Jeffrey Williams, commander of the International Space Station, has spent 521 days in orbit, breaking the previous American record set by astronaut Scott Kelly.

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Dale Earnhardt Jr. to miss at least 2 more races with concussion symptoms

Dale Earnhardt Jr. will miss at least two more NASCAR Sprint Cup races, with Alex Bowman filling in this week at Michigan International Speedway and Jeff Gordon at Darlington (S.C.) … Click to Continue »

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How Google Apps Login Helps You

Google Apps Login allows WordPress users to log into your WordPress website using Google to securely confirm their account. This means that if they’re previously logged into their Google account, they can just click the Google Login Button on the WordPress login screen – no username or password is explicitly required!

In this article, I’ll show you how to integrate Google Apps Login plugin into WordPress websites. But before going any further, I think it’s appropriate to discuss what Google Apps are and what features they offer.

  • Complete User Management: Comprehensively forget about WordPress users. User accounts from Google Apps are naturally selected in WordPress.
  • One Click Google Login: The employees need not remember a host of credentials. They only have to remember a single set of login credentials.
  • Control Employee Access: Employee access can be easily implemented. The rules can accommodate access to sensitive areas and employees no longer with the organization could be easily removed from access list.
  • Development Engagement: Google Apps login allows quick load up of WordPress accounts. The user profiles are populated with real names.

How to Integrate Google Apps into WordPress

The process of integrating Google Apps Login into WordPress is really simple. Login to the WordPress Admin dashboard and go to the Plugins tab. Hover and select “Add New” tab. Go to “Search Plugin” section on the right hand side and search for the plugin. Install and activate the plugin. For guidance, see the screenshots below:

 

Login Dashboard

 

WordPress

 

Plugin >> Add New

 

WordPress

 

Install Google Apps Login

 

Google Apps WordPress

 

Activate Google Apps Login

 

Google Apps WordPress

 

Once the plugin is activated, you will see Setting >> Google Apps Login in the menu panel. Click Google Apps Login and the setup page appears.

 

GoogleAppsWordPress

 

The next step is the Client ID

 

WP Plugin

 

The Google Apps domain admin needs to go to https://console.developers.google.com/. If you are not the domain admin, you may still have permissions to use the console. If you are not using Google Apps, then just use your regular Gmail account to access the console.

 

WordPress Conf

 

In the Google Developers Console, click Select a project dropdown box at the very top, and then click Create a Project. Enter the name you want, such as your website’s name. Check the Agree to Terms box and then click Create.

Create a Project

 

WordPress Project

 

Here’s your project name:

 

WordPress

 

Next, select the credentials menu from the left tab. Near the top of the panel, you’ll see OAuth Consent Screen tab. Click it. Enter a previously unregistered email address. You also need to add your product name that will be shown publicly. The rest of the fields are optional.

 

WordPress

 

After clicking Save and you’ll automatically move to the credentials tab. Click Create Credentials drop-down menu and select the OAuth client ID.

 

WordPress Auth

 

Now, you need to click “Web Application”

 

Google App

 

Now go back to the configuration page. Add the following items into your new Google “Client ID”

 

WordPress

After clicking Web Application, you will see two input boxes – Authorized JavaScript origins and Authorized redirect URIs. Just paste the URL here.

 

ID

 

After clicking the Create button, you will successfully get your Client ID and Client Secret.

 

oauth

 

Copy this code and paste it in your WordPress Admin Dashboard>> Setting >> Google Apps Login:

 

WordPress Setup

 

All done!

Save the settings in the WordPress Admin, and then log out. You should now see a ‘Login via Google’ button on your WordPress login page.

 

Login

Access WordPressUser Registration

Allowing anyone to register on the WordPress website is a matter of checking a box.  Just go to Admin Panel >> Setting >> General. There, you can check the box labelled Anyone Can Register.

 

setupform

 

register

 

Next, logout of the dashboard. You will see the register option on the login page. Click on it and you will see two input boxes, username and email. Fill out the form but make sure that both the username and email are unique.

 

login wordpress

 

To login, enter username/email and password. Once you login successfully, you can access  your admin dashboard.

 

WP Setup

 

Final Words

I hope you have successfully followed the process. If you need me to clarify anything or would like to contribute to the conversation, please leave a comment below.

The post How Google Apps Login Helps You appeared first on GetResponse Blog – Online Marketing Tips.

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Michael Phelps Strikes Real Estate Gold in Scottsdale

Now that he’s officially retired from the summer games, Michael Phelps is joining the snowbirds with a mansion of his own in Scottsdale, AZ, a place known more for its golf courses than its pools. The human fish had been training at nearby Arizona State University, TMZ reports, and plans to coach there.

shutterstock_183446852Phelps paid a stroke over $2.5 million for the 6,000-square-foot home, which sits on nearly an acre and has 5 bedrooms, 6.5 baths and 4 fireplaces, including one in the master suite and one in the backyard loggia.

The home’s pool is gorgeous, with views of Camelback Mountain. It’s not big enough to fully show off your butterfly, but it’s perfect for cooling off with the family, which Phelps has already posted photos of on Instagram.

Crafted with European stone and imported hardwood floors, the home boasts a kitchen the size of some bungalows, with an eat-in marble center island and coffered ceilings with skylights. If you’d rather lounge while you nosh, there’s a cozy sitting area just a few feet away, with a fireplace for toasting up on a winter evening or following a long swim.

The formal dining room shares a chimney with the living room, all of which open onto a backyard built for entertainment. Alongside the pool is a hot tub, plus an outdoor shower and barbecue.

The listing agent was Walt Danley of Walt Danley Realty.

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Paint the Runway Purple – A Desi Designs Fashion Show

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New York Giants Rumors: Josh Norman Rips Odell Beckham Jr. For 'Losing Respect' Around The League [VIDEO]

Josh Norman and Odell Beckham Jr. still have bad blood after their on-field spat last year. The Redskins CB said Beckam has lost the respect of his peers.

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Why the 'Tufts-Love' T. rex teenager is so special

Can a near-complete T. rex skull reveal new details about the world’s most famous dino?

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Jobs of NASCAR: Meet Spanky, the chef who cooks 150 pounds of bacon per weekend to feed his team

Jason Eidson, who goes by Spanky after the Little Rascals character who he describes as “the little short fat guy with fat cheeks,” is a chef.

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Five Content Curation Recipes Your Social Media Audience Will Devour

Let’s face it… there’s a reason words like “infoxication” and “infobesity” have been invented: none of us can stomach the towering piles of content shoved onto our plates.

As a result, social media users in particular have chosen one of two routes: either they’re overly discerning about who they let into their social media timelines – ruthlessly avoiding any person or brand that doesn’t bring highly valuable content frequently – or they simply follow everyone yet ignore 99% of what’s shared.

As a brand, you want to make the cut. And you don’t want to be ignored. But how can you bring any new information when it seems everything has already been covered? You don’t.

If you really want to help your followers out, step away from creating new content from scratch and guide them through what’s already there. I’m talking about content curation.

 

What is content curation

Content curation is the process of gathering information on a topic, sifting and sorting it, then presenting it in a meaningful and valuable way, much like the work of a museum curator, from which the name was derived.

Some get this process confused with aggregation, but the two couldn’t be more different. Aggregation is algorithmic. Curation is handpicked.

Curation isn’t about tossing all the resources you can into one massive list or compiling all the news reports on a certain topic from every outlet imaginable. It’s about compiling the best information on a particular topic that will help to make the job of your users easier. Not only does this benefit your audience, content curation has a host of other benefits for you too, including lower cost to create, greater influence and thought leadership, and more traffic. As Joshua Dorkin, CEO BiggerPockets, told me:

One of the ways we built up goodwill and traffic to BiggerPockets was to create a page dedicated to our industry news – curating content from dozens of outside sources and highlighting our favorite stories of the day.

We’ve never been afraid of linking out to other platforms, as we believe that Google and other search engines favor those platforms with a philosophy of sharing vs. hoarding ‘link juice.’

The page gives our users incredible value, offering insight in areas our own team doesn’t currently have the capacity to cover. It also demonstrates to the sources we’re sharing that we’re a giving and open part of the overall community. At the end of the day, everyone wins.

 

Content curation ideas

Now that we’ve established what content curation is, it’s time to get to the meat of the matter. What type of content can you curate that will resonate? Here are five of the tastiest.

 

1) Visuals

Visual content dominates social media. If the rise of platforms like Pinterest, Instagram, and Snapchat have taught us anything, it’s that visual content – in the form of pictures, infographics, and especially video – is not just a fad. It’s here to stay.

One way brands capitalize on image curation is by using the photos taken by their customers while using the product. ModCloth, for example, has a whole section of its site dedicated to hand-selected, fan-submitted photos. Additionally, on each product page, you can find Instagram photos of fans wearing the item on sale. Chubbies Shorts does the same thing across their social accounts, actively soliciting and then curating user-generated content: pictures, videos and reviews from their real customers.

If this sounds complex and out of the reach, think again. Yotpo, which Chubbies uses, offers a curation tool that does just that, and a lot more. One of the functions of this tool is the ability to hand-pick and tag your favorite photos to automatically show up on product page galleries. And according to Yotpo, Instagram photos alongside reviews of the product can increase conversions by up to 180%.

 

GetResponseMarketing

Image Credit: Yotpo

 

2) Quotes

 

Social media audiences eat up quotes. Whether they be inspirational, comedic or simply weird, quotes work because they’re short, relatable and often thought-provoking.

Quotes are a great way to showcase your brand identity and image to your fans. The language used, the topic of the quote, and the originator, all contribute to how people see you. And when used appropriately, it can help to solidify you as a lifestyle brand, rather than just a seller of products and services.

One of my own most popular posts was a curated list of 11 one-click tweetables surrounding failure and passion. Alternatively, you can curate quotes specifically on social itself. Forever 21 is a clothing retailer but their quirky, youthful, girly vibe is what really sells their brand. So it’s only fitting that they share content that fits with that image, even if it’s not about clothes. Here’s a look at their Pinterest board, aptly titled, “Words To Live By” where they combine visuals and quotes into a beautiful work of art perfectly curated for their ideal audience: teenage girls and young women.

 

Pinterest

Image Credit: Forever 21 Pinterest

 

You can easily create social friendly images using tools like Venngage or Piktochart to add to your original content or get the attention of specific influencers. During my presentation at Unbounce’s CTA Conference earlier this year, Sam Landa did exactly that: she curated quotes live and added visual oomph to them:

 

 

3) Guides

There’re few things more helpful to beginners, novices, and even advanced practitioners than guides from experts in their field. This fact was known long before social media came into play. It’s pretty much the reason the “For Dummies” series of books is still pumping out new editions.

We can’t possibly talk about helpful guides without talking about Buffer. Not only have they mastered the art of creating detailed guides for their audience of social media managers, they even go a little meta, sharing curated content about social media and blogging via their social media platforms and blog. As I write this, their pinned post on Twitter happens to be a guide about Facebook Advertising.

 

https://twitter.com/buffer/status/765414312433287168

 

Are they the first to write a guide about Facebook Advertising? Most certainly not. Do they cover all there is to cover on the subject? I doubt it. But the one thing they have become known for is curating the most relevant information, tools and steps into an easy-to-follow guide that readers will definitely learn from and improve their skills.

For yourself, this doesn’t mean writing ultimate guides. Instead, it means being a collector and organizer of the guides already out there.

By creating round-up posts – think, “The Ultimate Guide to Ultimate Guides” – and regularly sharing them with your audience, you position yourself as a go-to source to cut through the clutter. This is especially true if your “Guide to Guides” offer insights, takeaways and critiques: all of which are the hallmarks of genuine curation.

 

4) Data

It’s one thing to share an opinion. It’s another thing to back it up with facts. As the world moves towards deeper analytics and bigger big data, collecting and boiling down all that data becomes more valuable. Of course, collecting your own data – while incredibly valuable inside your business – is time consuming outside of it. Creating customer or marketing-facing “special reports” offers unique value to your audience, but many businesses don’t have the resources to do that.

That’s exactly why curation can be such a powerful approach when it comes to data. Mention did this masterfully in The 2016 Social Media Olympics where they curated other people’s data and presented it in infographic form:

 

EmailMarketing

 

In fact, GetResponse’s own most shared article of the past six months was itself a curated piece on data: Big Data’s Most Influential Rock Stars: 10 Must-Follow Leaders.

VisualContent

5) Fun

Last, but certainly not least, is the fun stuff. There’s no rule that social media content for brands has to be 100% on topic. The truth is your audience doesn’t want to be subjected to marketing messages day in and day out.

One clever way to get around this is to divert from “business as usual” and share entertaining content while still staying relevant to your key audience, like a car brand sharing road trip-worthy tunes via a series of threaded tweets or a hotel telling you what’s happening in its home city on any given night.

If you’ve ever seen WeRateDogs on Twitter, you’ll know just how fun they’ve managed to derive from curated content. They take photos of “puppers” and “doggos” sent in by their enthusiastic owners, add a quippy caption with a ridiculous rating, and share them with their 350,000 followers.

 

WeRateDogs

 

You might counter this example with the fact that this “isn’t a real brand,” but it is. While it started out as one guy’s fun project, it grew into a fledgling business now selling branded items through its online store.

Want another example? Check out a few of Birchboxes Pinterest boards. Instead of inundating their followers with product-related pins and tutorials, they have a handful of boards exclusively committed to fun: #BirchboxBride, Yum, and Tiny Tweaks Big Rewards:

 

Birchbox

 

And just in case you thought this article would end without highlighting the ruling curation champion, BuzzFeed’s entire business model is built around curation. Their second most popular post over the last year was curated content from top to bottom:

 

BuzzFeed

You can easily do the same thing with your own niche’s fun content. Julia Sweeten from Hooked on Houses did this with her collection of #fail worthy real-estate photos:

 

Whatsgoingon

Social Curation… Did You Notice?

Now here’s the really great part. If you hadn’t realized, the post you just read is also curated content. While I added a structure and theme to the resources I mentioned (along with a few takeaways), the bulk of this very article is a collection of how other people are doing exactly what you should be doing.

Getting your audience to eat up your content on social doesn’t mean you have to create content. Instead, make curation a regular part of your social strategy:

  1. Images
  2. Quotes
  3. Guides
  4. Data
  5. Fun

So now it’s your turn. What yummy content can you compile in useful or interesting ways that your audience will appreciate… without having to make it all from scratch on your own?

The post Five Content Curation Recipes Your Social Media Audience Will Devour appeared first on GetResponse Blog – Online Marketing Tips.

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